Posted in: UK, USA News, Our Products


King of Shaves Hyperglide sets a new performance standard in the global system razor market with a patented self-lubricating cartridge that creates it’s own slippery hydrogel over the entire front face of the shaving surface when it is activated by immersing it in water for a few seconds.

After four years of research and development, Founder and CEO Will King is proud to announce a razor that uses advanced superhydrophilic (‘super water loving’) technology on the cartridge’s entire front shaving surface so users can ‘just add water’ to activate the lubricating hydrogel and shave!

The Hyperglide ‘smart-cartridge’ makes lube strips (a feature of all men’s system razor cartridges since 1976) instantly obsolete. It also makes styling and detailing beards and goatees a breeze with a detailing / edge trimming blade.

King of Shaves Hyperglide launches in January 2014, and will be available from most UK retailers and Target in the USA priced at £9.99 / $12.49 for a handle with one cartridge and £9.99 / $12.49 for 3 cartridge replacement pack. Hyperglide is also available online at

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16 January 2014 - 2:59:36 PM

Posted in: USA News, News


We launched King of Shaves at Target in 2000 and between then and 2011 we managed the business via our NYC headquartered company. In 2010 we signed a distribution agreement with the Remington division of Spectrum Brands, Inc., which saw us co-brand King of Shaves with Remington in the USA and launch our Azor 5 in Walgreens and other accounts. For reasons that I am unable to express publicly, this partnership was dissolved in 2012 and from January 1st 2013 it’ll be King of Shaves riding solo again, doing things in our own way.

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14 December 2012 - 12:01:22 PM

King of Shaves Remington Launch in Walgreens

Posted in: USA 2011 Archive, News


King of Shaves Remington have recently launched our range of products in Walgreens USA.

Walgreens operates over 7,500 stores in the USA and King of Shaves Remington is proud to have their products available in-store. We can now reach a far larger audience through the Walgreens retailer network.

King of Shaves Remington products are also available through the Walgreens Online Store.

Walgreens promotion. Click to zoom.

28 September 2011 - 11:53:02 AM


A Step Too Far? was the 3000 mile charity walk sponsored by Remington King of Shaves. Jon Beeby eventually covered 3152 miles in 88 days!

Jon embarked on his marathon trip on 8 May 2011 to raise £100,000 for Tag Rugby Trust, a trust founded in 2002 to help improve the lives of children in the UK but mainly in some of the poorest regions of the world.

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27 July 2011 - 11:56:00 AM

Remington to sell King of Shaves online in the USA

Posted in: USA 2011 Archive, News


Following on from our recent agreement to work in partnership with Remington in expanding our distribution in the USA, we have decided to close our current US internet store with immediate effect and instead sell online via Remington's website

We’d like to say a massive “thank you? to all our Loyal Subjects who have supported King of Shaves in the USA and we look forward to opening a new chapter of the King of Shaves story with Remington and to welcoming you to the new online store.

10 January 2011 - 11:02:06 AM

An agreement has been signed between The King of Shaves Company Ltd. and Spectrum Brands Holdings, Inc., owner of Remington branded electrical shaving, grooming and styling products, which will expand the US and Canadian distribution for British shaving brand, King of Shaves.

With the new multi-year agreement, Spectrum’s Remington Division, a global leader in personal care items, will join forces with the UK’s King of Shaves to launch the Remington King of Shaves Azor® system razor into the American market. Spectrum will also distribute King of Shaves branded men’s grooming products. Spectrum currently has distribution in major mass and drug store retailers across the US, as well as in all regional retailers and department stores, and they will launch King of Shaves in the spring of 2011.

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30 October 2010 - 9:50:05 AM

Madonna does it more often than Angelina adopts a child. Lady GaGa does it more often than Madonna. And Britney does it, well, just badly.

After much yanking, plucking and squealing, the makeover experts at King of Shaves have emerged from the powder-room with an amazing new look women’s range, Queen of... to leave legs looking and feeling runway ready. Designed to look gorgeous in your bathroom, yet be gentle on your purse, the range features the fabulous Queen of... divas and is ideal for everyday smoothness or as pre-party pampering. Either way your legs will love you!

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4 March 2010 - 10:38:30 AM

Posted in: USA, USA 2009 Archive

Azor has come to shave the USA and is making its debut exclusively at Duane Reade stores in New York City.

This targeted market launch is the first step in a national rollout forecasted for 2010.

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13 August 2009 - 6:57:34 PM

Follow Diane Wood, King of Shaves Master Barber on twitter

Posted in: USA 2009 Archive

Diane Wood, King of Shaves Master Barber, aka The Queen of Shaves now has her own twitter social network.

Have a bit of fun catching up with Diane and friends. You never know, she may even offer you a virtual shave!

[ follow diane@twitter here ]

10 July 2009 - 10:22:22 AM

USA Blog

Posted in: USA 2009 Archive

What's going on in the USA From King of Shaves' New York office.

Stephanie Eddy and Diane Wood bring you the latest from King of Shaves USA.

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10 July 2009 - 10:09:09 AM

Posted in: USA, USA Retailers

28 June 2008 - 2:10:11 PM


The King of Shaves USA facebook page has arrived! Click here to see it.

If you're a King of Shaves loyal subject in the USA and you have a page on facebook we hope you'll become on of our first fans!

10 June 2008 - 2:45:15 PM

New Online Store Now Open

Our new secure (and stylish) online store is now open!

You can order King of Shaves shaving 'software' and skincare for men and women from Check it out today... and make sure you click on the little US flag in the top right corner if you didn't land on the US store!

1 June 2008 - 3:43:38 PM