Following on from the King of Shaves Azor for men we have now launched the King of Shaves Woman Azure System Razor for women.

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Packaged in the same recycled (and recyclable) materials as the men's razor, the design purposefully eschews the traditional pastel colours of female shaving for a strong, striking and on-trend gold and black design.

The Azure combines shaving comfort and performance via an internationally patented TST (Touch Skin Technology) elastomer skin bumper and pivot system. This allows the Endurium coated, super long-lasting blades to shave at optimum pressure against the skin whilst a larger soft rubber 'bumper' helps reduce risk of unwanted nicks and lifts hairs for a smoother shave.

The Azure's uniquely patented wishbone-shaped head design provides greater visibility when shaving and the ergonomically designed, lightweight handle allows for a superbly comfortable shave which effortlessly follows every contour and curve of the skin.

The Azure is available now at major Sainsbury's stores throughout the UK as well as from KMI's online store www.kingofshavesdirect.com.