Posted in: UK, USA News, Our Products


King of Shaves Hyperglide sets a new performance standard in the global system razor market with a patented self-lubricating cartridge that creates it’s own slippery hydrogel over the entire front face of the shaving surface when it is activated by immersing it in water for a few seconds.

After four years of research and development, Founder and CEO Will King is proud to announce a razor that uses advanced superhydrophilic (‘super water loving’) technology on the cartridge’s entire front shaving surface so users can ‘just add water’ to activate the lubricating hydrogel and shave!

The Hyperglide ‘smart-cartridge’ makes lube strips (a feature of all men’s system razor cartridges since 1976) instantly obsolete. It also makes styling and detailing beards and goatees a breeze with a detailing / edge trimming blade.

King of Shaves Hyperglide launches in January 2014, and will be available from most UK retailers and Target in the USA priced at £9.99 / $12.49 for a handle with one cartridge and £9.99 / $12.49 for 3 cartridge replacement pack. Hyperglide is also available online at

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16 January 2014 - 2:59:36 PM

Posted in: Azor

The King of Shaves Azor, Less is Mor™

Striving to be the King of Blades. Starting point? Shaving Simplicity. razor that shaves closer, lasts longer and costs less.

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29 September 2008 - 1:57:58 PM

King of Shaves delivers "The World’s Best Shave" King of Shaves began its life in a kitchen sink – literally.

King of Shaves is a range of innovative and performance shaving, skincare and styling products for men and women. Since Will King created the Original Shaving Oil in his kitchen back in 1993, King of Shaves now sells a product every three seconds worldwide and is regarded as one of the world’s most innovative and successful challenger brands. Shaving ‘software’ including shave oils, gels and serums plus skin care products were complimented by the launch of the Azor, the first UK designed system razor in 100 years. King of Shaves products are sold in the UK, USA, Australia, New Zealand, Ireland, Saudi Arabia and Turkey. King of Shaves is the future of shaving!

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25 September 2008 - 2:56:59 PM

Posted in: Queen Of...

King of Shaves have re-designed our women’s range and re-launched it under the banner of Queen of...

Designed to look gorgeous in your bathroom, yet be gentle on your purse, the range features the fabulous Queen of... divas and is ideal for everyday smoothness or as pre-party pampering. Either way your legs will love you!

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24 September 2008 - 10:23:36 AM