King of Shaves Woman

Posted in: King of Shaves Woman
By Phil Spademan
24 September 2008 - 10:23:36 AM

Links: shave.com | kmishop.com: men's | kmishop.com: women's
Brand Manager: Phil Spademan
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The 2008 Range. Feminine, Pretty, Softer and Totally Technical.

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King of Shaves Woman is a range of superior performing shaving products designed to give maximum effect with minimum effort.

The ingredients for each product have been chosen carefully, scrupulously tested, and combined for the ultimate shave. Packed with fruit essences, Aloe Vera, Peppermint Oil, and Tea Tree Oil each shave will be as refreshing as the first.

King of Shaves Woman was originally launched in 2001 to coincide with the launch of the 3-bladed Gillette Venus razor and the range was revamped in 2004 with more feminine packaging. In 2008 the gels were reformulated using the latest King of Shaves technology and the packaging was also revised to give it a premium, modern, fresher feel.

Range History

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2001. The first King of Shaves Woman BLEU designs, introduced to coincide with the launch of the new three blade Gillette Venus razor for women (around 2001) - though they were designed in 2000 under direction of Will King. Click to enlarge.
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2003 Bleu range, mid-life tweak. Click to enlarge.
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2004 range. Moving towards to the 2008 pack styles. Click to enlarge.

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