Links: shave.com/azure | kmishop.com
Brand Manager: Phil Spademan



The King of Shaves Woman Azure System Razor. Enjoy the “Queen of Shaves” and shave smoother, longer, for less!

Combining shaving comfort and performance with elegance and style, the Azure delivers the “Queen of Shaves”, without the expense of many of its competitors. The Azure combines shaving comfort and performance via an internationally patented TST (Touch Skin Technology) elastomer skin bumper and pivot system. This allows the Endurium coated, super long-lasting blades to shave at optimum pressure against the skin whilst a larger soft rubber 'bumper' helps reduce risk of unwanted nicks and lifts hairs for a smoother shave.

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Launched in striking ‘on-trend’ black and gold, the Azure's uniquely patented wishbone-shaped head design provides greater visibility when shaving and the ergonomically designed, lightweight handle allows for a superbly comfortable shave which effortlessly follows every contour and curve of the skin.

Packaged in the same recycled (and recyclable) materials as the men's razor, the design purposefully eschews the traditional pastel colours of female shaving for a strong, striking and on-trend gold and black design. As with its male counterpart, the Azure demonstrates King of Shaves commitment to the environment. ‘Ecoptimised’ in all stages of manufacture, the handle for the Azure is made in the UK with all packaging minimised and either already recycled or 100% recyclable.

Founder Will King comments; “King of Shaves is committed to changing the way we shave for the better, forever – now women can also shave smoother, for longer, for less.”