An agreement has been signed between The King of Shaves Company Ltd. and Spectrum Brands Holdings, Inc., owner of Remington branded electrical shaving, grooming and styling products, which will expand the US and Canadian distribution for British shaving brand, King of Shaves.

With the new multi-year agreement, Spectrum’s Remington Division, a global leader in personal care items, will join forces with the UK’s King of Shaves to launch the Remington King of Shaves Azor® system razor into the American market. Spectrum will also distribute King of Shaves branded men’s grooming products. Spectrum currently has distribution in major mass and drug store retailers across the US, as well as in all regional retailers and department stores, and they will launch King of Shaves in the spring of 2011.

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Madonna does it more often than Angelina adopts a child. Lady GaGa does it more often than Madonna. And Britney does it, well, just badly.

After much yanking, plucking and squealing, the makeover experts at King of Shaves have emerged from the powder-room with an amazing new look women’s range, Queen of... to leave legs looking and feeling runway ready. Designed to look gorgeous in your bathroom, yet be gentle on your purse, the range features the fabulous Queen of... divas and is ideal for everyday smoothness or as pre-party pampering. Either way your legs will love you!

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