An agreement has been signed between The King of Shaves Company Ltd. and Spectrum Brands Holdings, Inc., owner of Remington branded electrical shaving, grooming and styling products, which will expand the US and Canadian distribution for British shaving brand, King of Shaves.
With the new multi-year agreement, Spectrum’s Remington Division, a
global leader in personal care items, will join forces with the UK’s
King of Shaves to launch the Remington King of Shaves Azor® system razor
into the American market. Spectrum will also distribute King of Shaves
branded men’s grooming products. Spectrum currently has distribution in
major mass and drug store retailers across the US, as well as in all
regional retailers and department stores, and they will launch King of
Shaves in the spring of 2011.
Kai Industries Becomes Shareholder In King of Shaves
President & CEO Joins Main Board of Directors
British Shaving brand, The King of Shaves Company Ltd, is delighted to announce that Kai Industries, a Japanese Manufacturing & Technology company based in Tokyo, has taken a minority shareholding in the company.
Two gift sets will be hitting the shelves later this month in Asda and Morrisons in the UK.
The Hot Date and Big Night Out sets are cost-effective gifts that are designed to look fun and inviting whilst providing the recipient with the World's Best Shave. They are a great introduction to King of Shaves and will help raise awareness of the brand and get our Azor handle into thousands of new users.
Introducing the new Azor M Sensitive which combines the weightier metal handle found on the Azor alloy razor, with the softer elastomer (flexible hinge) found in the Azor S.
The result is a close, smooth comfortable shave even if you have sensitive skin. The Azor M Sensitive is currently exclusively available at Tesco in the UK.
Available exclusively at Boots stores nationwide from 2nd August 2010, Kings launches three collections to prep and perfect.
Kings champions classic British style but with a contemporary twist. The collections – Reviving, Energising and Spirited are presented in simple but stylish packaging, each illustrated with a unique character to reflect the spirit and inspiration of the range. Each is scented with a distinct aroma from uplifting Black Pepper & Sandalwood to an energising Citrus, designed to lift the spirit and the senses. With products for the hair, body and face, Kings is perfect for everyday use to ensure that whatever your style you are always impeccably groomed.
King of Shaves professional Master
Barber, Diane Wood, is on a
global mission to make shaving sexy by starring as Barbarella X in our
latest advert.
The beautifully styled viral ad features one lucky guy, a
barber’s chair and sexy Barbarella X as she performs the ultimate sexy
shave, dressed in Myla lingerie and YSL killer
heels. The 90 second viral is set to a
dramatic remix of Carmen by Melissa Hammond, written in-house
and styled / art-directed by London start-up agencies SSKA and Tiger’s
Eye.
King of Shaves now has a dedicated shaving and skincare store stocking our most popular products including Azor, Azure and Queen Of... So, whoever you are, there is a product designed for you and dedicated to pamper your skin.
As of 15 April 2010 we have moved our UK Headquarters (Customer Care, Sales and Operations) from Chesham to Beaconsfield.
The new address and telephone / fax numbers are: The King of Shaves Company Ltd, 10 Penn Road, Beaconsfield, Bucks HP9 2LH, United Kingdom
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Telephone: 01494 671411 (9am to 4pm GMT, Monday to Friday)
Madonna does it more often than Angelina adopts a child. Lady GaGa does
it more often than Madonna. And Britney does it, well, just badly.
After much yanking, plucking and squealing, the makeover experts at
King of Shaves have emerged from the powder-room with an amazing new
look women’s range, Queen of... to leave legs looking and feeling
runway ready. Designed to look gorgeous in your bathroom, yet be gentle
on your purse, the range features the fabulous Queen of... divas and is
ideal for everyday smoothness or as pre-party pampering. Either way
your legs will love you!
Since its launch in June 2008, the best selling King of Shaves Azor System Razor* has delivered tens of millions of close, comfortable, cost effective shaves to men and women worldwide.** Now shaving with the Azor has evolved – following 18 months of consumer research and testing, King of Shaves is delighted to introduce the new Azor M Alloy System Razor.
Designed and manufactured in the UK and tipping the scales at 47g, compared to the 17g Azor, the Azor M is perfectly balanced and ideally weighted for maximum control and comfort whilst shaving.
The latest addition to the award winning Azor line-up also introduces the new v2 slim blade cartridge, that makes shaving under the nose and other hard to reach places even easier.
